Background
Did a PhD in experimental social psychology (University of Sheffield) and studied at Cambridge per Crunchbase. The idea came from her own research: she found no flexible, transparent online platform for recruiting participants, so she built one. An Oxford EnSpire profile describes her as co-founder and CEO, working on Prolific part-time while finishing her PhD.
What they run now
Unknown for 2026. Crunchbase lists her as co-founder and an angel investor (pre-seed in Besample, May 2025).
Career
- 2014Co-founder; early CEO, Prolific
- —University of Sheffield, PhD Experimental Social Psychology
- —University of Cambridge — per Crunchbase
On the record
Researchers should get answers fast while participants earn fair cash rewards. Trustworthy research data was the founding goal. source
